Insights

The Importance of CRM Management Tools

First things first — we’re well aware that CRM Management literally translates into “customer relationship management management”. That being said, CRM management is crucial for the day-to-day operations of any business, whether it be a promising startup or an established industry leader. CRM refers to the practices and technologies that companies use to organize their customer [...]

Why Law Firms are Choosing Online Lead Generation Services

The Current State of Online Lead Generation in the Legal Industry Attorney lead generation efforts are somewhat of an oddity when compared to other industries. For many decades, outreach for law firms consisted mainly of phone book listings, billboards, t.v. ads, word-of-mouth, and not much else. This is partly due to some restrictions on advertising and [...]

Flashpoint and LoudMouth Host Legal Speed Marketing Event

On April 12, our team at Flashpoint.Marketing collaborated with LoudMouth Strategies to host “Happy Hour: Legal Speed Marketing for Client Acquisition.” We had a blast putting on legal marketing presentations and mingling with legal neighbors in the San Diego area. Using a speed-dating format, groups of attendees rotated through different tables, each featuring 10 minute presentations [...]

The Infamous LinkedIn Makeover

The Days of LinkedIn Personal Metrics Are Gone Microsoft’s deal to purchase LinkedIn closed in December 2016. Since then, certain members have been seeing a huge LinkedIn makeover: a new user interface (UI), and a new insider look on the metrics. The roll-out was progressive, and there seemed to be no logic to which version a [...]

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